Cold Brew For Your Hair

Cold Brew For Your Hair

By Sara Dreamer, VP Innovation If you are anything like me in the morning, you don’t fully engage until that first drop of coffee touches your soul. Is it the smell, the taste, the caffeine, the ritual? All of the above!…

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Strategy Blend – Hybrids

Strategy Blend – Hybrids

By: Sara Dreamer, VP Innovation Today’s consumers, regardless of demographic, value ‘the experience’, specifically because time has become a rare commodity and consumers are opting to enjoy life’s little luxuries. As a result, beauty brands will have to change their…

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Strategy Blend – Curls

Strategy Blend – Curls

by Sara Dreamer, VP Innovation Natural curls are gradually making their way back in style. The natural trend, once known by only those in-the-know, originated with natural foods then crossed over into the beauty and fashion world Now the trend…

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